SEO = search engine optimization
is used to display a website and its content for users of an Internet search engine. The search engines are divided into paid results and natural results. In this blog, we are now only looking at the area of natural results, the so-called organic ranking list, which is shown to a searcher after he has entered his search term. In order for a website owner to appear as high up in the rankings as possible, he has to consider a few things when creating his website. When optimizing a website for the search engines, the technology of the website, on the one hand, and the content of the website, on the other, influence the fact that this website is displayed in the rankings, the best of all are the first results.
When will you be able to see the success of the optimization?
Various specialists in our industry agree that the first results can be seen in about 4 to 12 months. A study found that a normal website for the top 10 is about 2 years old and for place 1 is about 3 years old.
Search engine optimization is not even done quickly and many factors play a role. You can also lose good rankings if you only devote yourself to optimization once and then leave everything as it is. Because the search engines themselves very often adjust their factors and are constantly developing.
Search engine optimization is a comprehensive topic and we have only briefly described it in this small blog. We are happy to help you if you need more information and are of course at your side.